In a surprising tie-up, Hirsh London, the independent family-owned jeweller, teamed up with Mayfair neighbour, fashion designer Ozwald Boateng, to create a line of edgy jewels with the Savile Row tailor’s distinctive flair. The jewels first appeared at the Met Gala 2025 in New York, seamlessly blending in with Boateng's nuanced designs for both men and women.
See more of the Boateng x Hirsh collaboration here
Savile Row tailoring and precision came to life in the designer's first-ever jewellery collection that coincides with the firm's 40th anniversary. Sophia Hirsh, managing director and second generation to run the jewellery house, says ‘It’s incredibly special to see Hirsh jewellery debut at the Met Gala for the very first time – and even more so through such a meaningful collaboration with Ozwald Boateng. This is just the beginning, and we can’t wait to share more with you very soon.’
Founded in 1980, Hirsh London is a rare exponent of a time when jewellery was always handmade on the premises, with the highest quality craftsmanship, superb gemstones, and paramount customer service. Hirsh is the destination for exquisite and unusual gemstones and designs, offered with the warmth of a family-run business.
What might appear to be an unlikely marriage is, in fact, a coming together of creative minds with similar values. Hirsh and Boateng share a fervour for colour, be it dazzlingly hued fabrics or rare, natural gemstones, and a stickler's insistence on know-how and craftsmanship. Both have their workshops on the premises, from which they can control every step of the creation process, from concept to final stitch or diamond setting.
Proximity was also a key factor, as Ozwald Boateng explains: ‘This is an exciting new chapter in my artistic journey, and it was therefore really important to collaborate with someone close by. With Hirsh, I’ve been able to be involved with the jewellery at every stage of creation, and I’m really proud of what we’ve created.'
After his role as creative director of menswear at Givenchy, Boateng - of Ghanaian-British origin - was the first Black designer to establish his business in London’s famous Savile Row, the heart of traditional British tailoring. Since then, Mick Jagger, Will Smith and Daniel Day-Lewis have rocked up to his premises to be clothed in Boateng's groundbreaking take on modern tailoring with a multi-cultural buzz that captures the spirit of London. His work flies worldwide in the uniforms he designed for British Airways, showcasing his versatility and global appeal.
The jewels echo the spiritual side of Boateng's roots and bring together references to Africa, tailoring and the craft of Hirsh. The designs feature facetted beads and the Adinkra motif used by the Akan people of Ghana and Cote d'Ivoire, to represent hope and safety and is found in cloth, pottery, and other art forms. Made in gold or silver and using diamond and sapphire details, the jewels are naturally unisex and a wearable statement of resilience, remembrance, and optimism. The use of chain links make them easy to wear whether on their own or as part of a stack. A standout piece is the Kente Tahitian Black Pearl Necklace worn by Oscar Boateng at the Met Gala with an imprint of a textile-weave on the dog-tag style pendant.
Hirsh London and Ozwald Boateng have created a London-style marriage of complementary talent and skills that celebrate the historic traditions of Mayfair with undeniably cool style. Sophia Hirsh comments: 'This collection shows how two worlds can wonderfully collide to create something unique that celebrates heritage, individuality, and craftsmanship.'
