• address: Rua Bela Cintra 2175, São Paulo - 01415002
  • tel: +55 113 061 5738
  • tube: Estacão Metrô Consolação

Since 1999, Jack Vartanian has created fine jewellery collections infused with a unique blend of tradition and avant-garde design. Vartanian's passion for precious stones comes from his family’s long-standing tradition in the gemstone trade. The Vartanian family business provided an early exposure and practical training for the designer, and Jack began working and developing his design skills as a teenager.

The secret to Vartanian's success is the combination of classic forms, bold colour and a definite design edge. The result of his dedication to the craft is reflected in the brand's timeless, yet contemporary, jewels. Each piece is an object of desire that evokes new ways of using materials such as gold, rhodium, diamonds, emeralds, rubies and sapphires.

Contrary to fine jewellery designers all over the world, Jack Vartanian launches new collections with amazing regularity, always surprising his clients, the media, and opinion leaders with his personal and sexy take on luxury fashion, social trends and pop culture.

His retail locations include shops in São Paulo and Rio, with his US flagship boutique located on Madison Avenue, New York. His collections can also be seen in luxury boutiques and the famed New York department store Barneys.


Why visit? Why visit?

Walking into a Jack Vartanian boutique is a sensorial experience that reflects the brand's attention to detail at every level. The French-Brazilian architecture firm Triptyque designed the space with clean black lines and striking asymmetric detailing, creating a perfectly dark and minimalist environment where his jewels are shown as though in an art gallery.

Only Jack Vartanian jewellery is sold in the boutique and all jewels are crafted in-house.

Brands sold:
  • Jack Vartanian

A range of Jack Vartanian bridal jewellery is available at the boutique.

  • Jewellery repair Jewellery repair
  • Online e-commerce Online e-commerce
  • Shipping abroad Shipping abroad
  • Languages spoken Languages spoken
    • English
    • Portuguese
    • Spanish


  • address: Rua Bela Cintra 2175, São Paulo
  • tube: Estacão Metrô Consolação