Instagram: window shop on a global scale

Let the boutiques come to you this holiday season - view our favourite Instagram accounts for fine jewellery lovers.

Instagram accounts collage

There is nothing better than walking into a boutique, trying on a piece of luxury jewellery, and watching it sparkle under the lights. But for those times when you’re stuck on a train or in-between meetings and are in desperate need of Christmas gift ideas, there is Instagram: window shopping on a global scale.

The best-known jewellery houses provide a wealth of inspiration on Instagram, such as Cartier and this fabulous bracelet and ring from the Étourdissant collection.

Step into the salons of the world’s best-known fine jewellery houses by simply clicking on the likes of @tiffanyandco, @harrywinston, @cartier, @chopard, @vancleefarpels, @officialfaberge and @bulgariofficial. Each of these jewellers has a rich Instagram page packed with exquisite jewels, glamorous clients and events, plus behind-the-scenes shots of their master craftspeople at work. 

The beauty of Instagram is that it is completely personalised, and you can fill your stream with all your favourite designers. If you need some tips for what would make the best Christmas presents, just a few of The Jewellery Editor’s include @delfinadelettrez, @duffyjewellery (warning: naked men may appear in your feed!), @vanleles, @giampierobodino, @hannahmlondon, @jessicamccormackdiamonds, @djula_paris, @shaunleanejewellery, @kimberleymcdonaldjewelry, @jessieve_ldn, @as29_audrey and @suzannekalan.

See more of our favourite Instagram jewellery accounts

Visit our very own Instagram account - updated daily - and delve into the world of luxury jewellery and watches.

Instagram also grants you access to the sparkling lives of those behind the jewels you are now swiftly double tapping. Follow @amfitheatrof for a glimpse into the mind of Tiffany & Co’s creative director Francesca Amfitheatrof, or follow @sophielouisequy to join Net-a-Porter fine jewellery buyer Sophie Quy on her hunt for the world’s most covetable jewels. And if you’re not already one of the near 75,000 people following our very own Instagram feed at @thejewelleryed, head there now for daily updates of our close encounters with the world’s most exclusive fine jewels.

Connie Luk in Hong Kong, Charlotte Peel in London and David Warren in the Middle East give fascinating insights into Christie’s auction house at @connieluk_christies, @charlottepeel_christies and @davidwarrenchristies, while Frank Everett at Sotheby’s New York documents a beautiful, kaleidoscopic selection of jewels at @frankbeverett. Christie’s, Sotheby’s and Bonhams also have main Instagram accounts at @christiesjewels, @sothebys and @bonhamsjewels, instantly updating you with previews of jewels headed to auction.

The Couture Show in Las Vegas has a dedicated Instagram feed that is updated daily, all year round. Head there for gift inspiration from the best independent jewellery designers from the US and beyond.

For new discoveries in the world of jewellery design, follow the accounts of shows such as @goldsmithsfair in London and @by_couture in Las Vegas, or for close-up shots of truly amazing coloured gemstones, try Belgian collector Jochen Leën at @jochenleen or the thoroughly talented American gem cutter @topnotchfaceting. And for something from the past, check out Levi Higgs - a jewellery historian and archivist at David Webb in New York, who posts images of incredibly rare and unique antique jewellery at @levi_higgs.

And when your brain starts to overload, your Christmas gift ideas are sorted, and you need some of that light entertainment the internet is famous for, make sure to click on @diamondoodles, a whimsical stream of illustrations drawn around real gemstones by Philadelphia-based artist and gemmologist Hannah Becker. 

For more gift inspiration, browse our Christmas hot topics

Editor's Pick

The Jewellery Editor is for sale

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Since founding The Jewellery Editor in 2010, we have grown our digital magazine to be the number one global source of information and inspiration for fine jewellery and luxury watches.

3,500 articles, 150 videos and a reach of over 2 million per month on social media later, we have offered unparalleled and highly respected coverage of our sector. However, despite our editorial success, we are financially struggling as an independent publisher.

Entirely funded, owned and run by Christine and Maria in London, we are now looking to sell The Jewellery Editor so that it can continue to grow in the hands of a different owner. As e-commerce becomes a priority in our industry, we believe there is huge potential for engaging editorial content and are seeking a buyer who shares our values and passion so that under their guidance we can give a bright future to the platform.

We can’t commit to financing the website for much longer so if we don’t manage to initiate any meaningful conversations in the next few weeks, the website will be frozen on 1st April 2018. If and when we find a suitable partner we will revive it and take it to the next stage.

If you are interested to discuss the above, please contact [email protected]

Alternatively, if you are willing to help, you can donate so that in the meantime, we can continue to publish more interesting content.

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