- New Yorker Alison Chemla has been a firm favourite with Millennials since she launched her label Alison Lou in 2012.
- She started out with a cute emoji-inspired collection and has been putting the fun into fine jewellery ever since with her candy-coloured creations.
- There is a wide-eyed innocence to everything she designs, shot through with a wicked sense of humour.
- Case in point, her new Pill by the Yard jewels – a cheeky hat-tip to Elsa Peretti’s iconic Diamonds by the Yard for Tiffany.
- Coloured enamel
- 14 carat gold