Boucheron comes over all coquette

Boucheron Coquette Houpette Necklace with sapphires and feathers

Boucheron is known for its playful antics, often with a seductive twist. This year, these Parisian jewellers go a step further and as its name suggests, Le Jeu de la Séduction collection takes us right into mademoiselle's  dressing room where she is getting ready to go out. Le Jeu de la Séduction  is inspired by all that the voyeur may see while our mademoiselle prepares to meet her lover: powder puffs, smudges of lipstick, wafts of perfume, lacy lingerie and a stray curl fallen out from pinned up hair are the inspiration behind these light-hearted, high-carat jewels, many of which come apart into hair clips, brooches, pendants or bracelets.

Editor's Pick

The Jewellery Editor is for sale

Help us make the future bright

Since founding The Jewellery Editor in 2010, we have grown our digital magazine to be the number one global source of information and inspiration for fine jewellery and luxury watches.

3,500 articles, 150 videos with over 5 million views and a reach of over 2 million per month on social media later, we have offered unparalleled and highly respected coverage of our sector. However, despite our editorial success, we are financially struggling as an independent publisher.

Entirely funded, owned and run by Christine and Maria in London, we are now looking to sell The Jewellery Editor so that it can continue to grow. As e-commerce becomes a priority in our industry, we believe there is huge potential for engaging editorial content and are seeking a buyer who shares our values and passion so that under their guidance we can give a bright future to the platform and help us grow our business to the next stage.

If you are interested to discuss the above, please contact [email protected]

Alternatively, if you are willing to help, you can donate so that in the meantime, we can continue to publish more interesting content.

Terms and conditions

READ MORE

MOST POPULAR

We use our own and third party cookies to improve your experience and our services. If you continue, we consider that you accept their use. You can get more information on your website at cookies policy.