The Jewellery Editor hits one million views on YouTube

As The Jewellery Editor celebrates hitting one million views on our YouTube channel, we look back at some of our favourite videos from the past year.

Giampiero Bodino Rosa dei Venti high jewellery choker with a diamond-encrusted chain featuring coloured gemstones, as featured in an exclusive interview with Giampiero Bodino on The Jewellery Editor's YouTube channel.

By Åse Anderson

From unrivalled coverage of international watch and luxury jewellery events, to Christmas gift guides and in-depth interviews with the masterminds behind the great high jewellery designs, The Jewellery Editor has got it all covered on our YouTube channel.

And don't just take our word for it; this month we hit one million views on YouTube, proving that we are quickly establishing ourselves as the go-to channel for luxury jewellery and designer watch enthusiasts who want the latest news and behind-the-scene insights.

In recent months, our most-watched videos have included an exclusive interview with Giampiero Bodino, the creative force behind many of Richemont's luxury jewellery brands, including Cartier and Piaget, who is now designing bespoke jewellery under his own name. YouTube viewers have also been treated to a fascinating insight into one of the world's premier jewellery design houses when, last month, Maria Doulton visited Louis Vuitton's fine jewellery boutique on Place Vendôme in Paris.

Find out more about Giampiero Bodino's creative way with colour

We were also in attendance at last September's inaugural Chantilly Arts & Elegance - a one-day event sponsored by Richard Mille, held at Chantilly Chateau near Paris. Richard Mille watches are a feat of engineering and design, and in our video, Maria gets the lowdown from the man himself on the associations between the Swiss watch company and the world of classic, vintage cars.

A couple of weeks ago we previewed Secret Garden, the new high jewellery collection shining with coloured gemstones from Fabergé, in a video that shows not just the intricate design of the jewels, but also explores the inspiration behind this fabulous floral collection.

Our videos also provide invaluable assistance on how to buy an engagement ring, with in-depth guides on diamond cuts, clarity and colour, not to mention the all-important carat question, all compiled with the help of Graff Diamonds.

And in the run-up to Christmas, for the very first time we produced a number of video gift guides, which proved incredibly popular with those searching for bejewelled Christmas gift ideas.

Over the next few weeks, visitors to our YouTube channel can look forward to a series of videos covering the most spectacular fine jewellery and luxury watches from Baselworld 2015, plus the main trends emerging for the coming year. So make sure you stay tuned!

Editor's Pick

The Jewellery Editor is for sale

Help us make the future bright

Since founding The Jewellery Editor in 2010, we have grown our digital magazine to be the number one global source of information and inspiration for fine jewellery and luxury watches.

3,500 articles, 150 videos with over 5 million views and a reach of over 2 million per month on social media later, we have offered unparalleled and highly respected coverage of our sector. However, despite our editorial success, we are financially struggling as an independent publisher.

Entirely funded, owned and run by Christine and Maria in London, we are now looking to sell The Jewellery Editor so that it can continue to grow. As e-commerce becomes a priority in our industry, we believe there is huge potential for engaging editorial content and are seeking a buyer who shares our values and passion so that under their guidance we can give a bright future to the platform and help us grow our business to the next stage.

If you are interested to discuss the above, please contact [email protected]

Alternatively, if you are willing to help, you can donate so that in the meantime, we can continue to publish more interesting content.

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