Hearts, flowers and diamonds may be the way to many women's hearts, but for others, a traditional gift won't cut the mustard on Valentine's Day. If her style is more Mary Katrantzou than Issa, if she favours Agent Provocateur over Myla, then her taste in jewellery is likely to be as eclectic as her dress sense. Not that that should put you off buying jewellery as a Valentine's gift altogether, of course. For every classic jewellery house there is an edgy designer creating fashion-forward pieces that are big, bold and brilliantly on-trend.
We're a huge fan of Fernando Jorge's jewels, and his new Electric Lobe Earrings merely reinforce our love affair with the talented Brazilian designer. Resembling ear cuffs, as worn by Britain's reigning fashion queen Sienna Miller at the Golden Globes recently, sapphires and topaz snake up each earlobe in a style that is set to be big in 2013.
Homegrown talent Stephen Webster always produces jewellery with a bite. His 'Forget Me Knot' collection includes beautiful rings, earrings and bracelets with spiky attitude. Featuring barbed diamond-covered knots, they're more traditionally elegant than Webster's other designs but still bear those two elements that have become his trademark: beauty and danger.
If you want to earn some serious Valentine's brownie points, Melanie Georgacopoulos's Faceted Diamond ring and pendant - not diamonds at all but freshwater pearls cut to resemble the shape of them - are a beautifully realised alternative to the real thing. Diamond in the Rough's Iceberg earrings will send a shiver down her spine, while Wendy Yue's cheeky Seductive Kiss Hoops will leave her in little doubt of your feelings. And don't strike the traditional heart off your Valentine's gift list before you've checked out Lydia Courteille, Solange Azagury-Partridge and Theo Fennell's jewels - their unconventional interpretations of this most romantic of motifs are quirky and cool.