Boucheron’s links to British aristocracy

27 April 2011

On the cusp of the romantic wave that has taken over Britain, Boucheron took the opportunity to launch its new bridal ranges at the Bond Street store and to remind us of its historical links to British aristocracy. Magazine editors who attended the event were encouraged to send the Royal couple their wedding wishes. See the results of an unusual morning on Bond Street. Fashion and jewellery editors, the experts when it comes to all things sparkly, took seriously the task of trying on Boucheron's new Ava Pivoine and Quatre wedding jewels and send their most creative good wishes to the Royal couple.

Say it with diamonds and gold and all that sparkles. One of the entries into Boucheron's book of good wishes for the Royal Couple.
The new Boucheron Quatre bridal rings featuring white ceramic.
Never short of a pun, the British press were encouraged to sent their thoughts to the Royal Couple in Boucheron's book of good wishes for the Royal Couple.
Boucheron reminds us of its ties to British aristocracy. This 1901 tiara by Boucheron was given to the Queen Mother by Lady Greville.
The fashion press jumped to action and drew on their creative powers to send their wedding wishes to the Royal Couple.
The new Ava Pivoine and white Ceramic Quatre bridal jewels launched at Boucheron's Bond Street boutique to the British press
The UK fashion and jewellery press, the professionals of all things sparkly, check out the new bridal hardware at Boucheron's Bond Street boutique.
Lady Curzon Tiara by Boucheron 1898
One of the entries into Boucheron's book of good wishes for the Royal Couple created by members of the press who attended the Bridal collection launch at Bond Street.