SIHH: new watches for 2011
The SIHH (Salon Internationale de Haute
Horlogerie) opens its doors for the 20th edition of this
annual watch show. Nineteen brands, mainly from the Richemont
Group, show their new watches for 2011. The SIHH
is the main annual event for luxury watch brands
and buyers from around the world come to place their orders for the
year. The watches on show are usually available in shops by the
summer, so if there is something you really like, talk to your
local jeweller now about securing one for you. The other important
and much bigger watch fair is BaselWorld just before Easter. The
vast, hangar-like Palexpo, next to Geneva airport, is
transformed into an oasis of calm, thickly-carpeted luxury and for
a week is home to some of the most prestigious watch brands. White
sofas, champagne on tap and free food for all the visitors set the
tone for houses such as Cartier, Audemars
Piguet, Jaeger-LeCoultre and Van
Cleef & Arpels to sell their valuable timepieces. I
have made a selection of some of the pieces on offer for both women
and men. A return to core brand values dominate this year's
offerings and each brand is focusing on what it does best and what
it is most loved for. It appears that the race for every brand to
have every type of watch and complication has lost momentum and the
result is more coherent collections. And so it is that houses such
as Jaeger-LeCoultre is concentrating on the 80th anniversary of the
much-loved Reverso with its clean lines and functional design.
Audemars Piguet offers a beautifully made and gorgeous to
look at new hand-wound minute repeater. Richard
Mille is sticking to his look of racing machines for the
wrist and offers an improvement in the form of a declutchable
rotor, a device to stop the watch from overwinding. Cartier, that
embarked on the road of haute horlogerie in a serious way two years
ago, now has a respectable stable of its own movements that have
been manufactured in-house. Cartier's complications such as the
Astrotourbillon or the Astroregulateur stand out for being so
Cartier. Now how a complication such as compensation system for an
escapement can be elegant has to be seen to be understood. Have a
look at the Cartier pieces closely and you will see that they bear
the Cartier stamp from dial details through to inner workings. Even
the concept is unique and Cartier complications strive to be
different from others, but all executed with cool ease and panache.
For more detail on the Cartier
Astrotourbillon, click here. For women, Cartier have launched a
new collection called Délices with a twisted oval dial. Find out
more by clicking
here. From the limited preview I have had, what has caught my
eye so far is the Panerai Luminor Marina 1950 in
Panerai Composite ® case. According to the press information
this new material is: 'a synthetic ceramic created by an
electrochemical process involving the transformation of aluminium.'
I am going to have to find out more and report back as I can't
think how a synthetic ceramic can come from aluminium. Then again,
at school I was asked to drop physics for being so very bad at this
subject. Another watch that promises to be a stunner is the
Piaget Ultra-Thin automatic tourbillon. Now I
would rob a bank for a Piaget ultra-thin as I think they are as
refined as a watch can get but I am not so keen on tourbillons.
This however looks to be an exceptionally handsome tourbillon so I
will hold back final verdict until I see it in the flesh. I will be
tweeting from the shows so follow me and you will be the first to
hear the news hot from the SIHH.